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Opportunities FAQ

What is Opportunities?

Opportunities offers a revolutionary way for you to amplify your earnings by promoting brands you already love on ShopMy. They ensure you a fixed fee on top of your regular commission, offering stability and predictability in your income.

The beauty of Opportunities lies in the simplicity. Brands outline general expectations, such as sharing a specified number of links each month. Once you meet these requirements, you receive automatic payment—no more waiting for approval or adhering to stringent briefs. This allows you to concentrate on what you do best: creating exceptional content.

What is the difference between the 3 kinds of Opportunities: Bonus, Promotional, Events?

Bonus Opportunities: These campaigns form the core of ShopMy’s Opportunities, offering creators complete creative freedom. They are flexible campaigns where the brand sets expectations, such as posting five links within 30 days. Creators have the freedom to decide when and how to fulfill these requirements and, upon completion, they are instantly paid. Example: A fashion brand will pay for you to link to five fully-priced items on their DTC site.

Promotional Opportunities: This style focuses on specific events, like product launches or sales. These opportunities typically have tighter timelines and specific guidelines regarding the products that can be promoted. Example: A beauty brand invites creators to share links to specific products included in their upcoming sale while the sale is live.

Event Opportunities: These experiential opportunities involve invitations to exclusive brand events. They could include attending a branded dinner, participating in a brand trip, or visiting a pop-up. Example: A brand invites creators to visit a pop-up event in NYC and pick a few of their favorite pieces.

What is the difference between Opportunities and Collaborations?

Collaborations: These are specific, time-bound engagements that often come with creative briefs, tight deadlines, and require content approvals. Collaborations are singular events that can vary in frequency and duration.

Opportunities: In contrast, Opportunities mark the beginning of a lasting relationship with brands you genuinely support. They offer more flexibility compared to collaborations. You have the freedom to choose when to post content and are paid promptly upon meeting the brand's expectations. Due to the less restrictive and less time-consuming nature of Opportunities, the compensation may be lower than that of paid campaigns.

What is the tracking process?

The tracking process for Opportunities leverages ShopMy's extensive experience in tracking and analytics, with a few specific considerations outlined below:

Stories posted within one hour of each other will be counted as a single social mention.
Each product must have a unique link generated by you to count towards fulfilling your expectations.
The Opportunity will refresh every 15 minutes to scan for new posts and links. If you do not see your content right away, wait 15 minutes and then refresh the page.
You have the flexibility to accept and begin posting content up to seven days before the tracking window starts. Content posted during this period will count towards meeting your expectations.

Please see a visual representation below.

How do I see the status of my links?

Creators can view the status of their links within the app, which provides details on why links did or did not count. Please see the example below:

Do my socials need to be connected to participate?

To participate in Opportunities, it is necessary to connect your social channels. This connection enables brands to view the content you post and allows our system to verify and mark your expectations as completed.

Where can I find Opportunities?

Opportunities can be found on the top navigation bar, located to the right of "Gifting & Codes." You will receive a push notification on your app to alert you of any Opportunities requests and they will also be accessible under the "Opportunities" tab.

How does Opportunities work with the gifting requests I’m already receiving?

While a brand may include sending you a Lookbook as part of an Opportunity, the two are not directly linked. Some ShopMy brands focus exclusively on gifting campaigns, while others prefer to use Opportunities, or sometimes a combination of both. Unless a specific product or Lookbook is mentioned, you have the freedom to link to whichever products you prefer.

What if a brand invites me to an Opportunity and I don’t own any of their products?

The beauty of Opportunities is in the authenticity. If you don’t currently use their products or don't feel comfortable promoting them, you can politely decline the Opportunity. Alternatively, you can showcase your interest by discussing products you plan to purchase, supported by screenshots from their website.

You also have the option to reach out to the brand and express interest in trying their products. However, please note that participation in their Opportunity does not guarantee that they will be gifting product.

Will I still earn commission on the sales I drive?

In most cases, brands will either maintain your commission rate or increase it as part of the Opportunity. However, there are instances where commission may be temporarily removed during the tracking period, with creators receiving a flat fee instead. This arrangement will be clearly communicated to you when you receive the invitation. See the example below for clarification.

Can I add my agent to the payment process?

You have the option to add an account manager, enabling agents to receive a predetermined portion from your flat fee payment.