Creator Tiers

Our creator tiering system rewards you for your performance on the platform by unlocking new features, facilitating partnerships with brands and much more. Explore a little below to understand how the tiering is calculated and all the ways you can move up a tier.

What Are the Tiers?

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Enthusiast

You are emerging as a product enthusiast, sparking conversations about new products with your audience, and beginning to show traction in driving traffic and sales.

Unlocks:

Virtual Storefront
Digital Consultations
Millions of Commissionable Products
Over 40k Merchant Partners

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Ambassador

You’ve evolved into a tastemaker whose authentic recommendations consistently drive views and orders, reflecting the trust your audience places in your advice.

Unlocks:

$10 Bonus
Ability to Chat with Brands
Brand Gifting Opportunities

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Trendsetter

You are an established trendsetter whose influence captivates both consumers and brands alike. Accounting for less than 5% of creators on the platform, this tier secures the highest volume of collaborations.

Unlocks:

$100 Bonus
Unlimited Ability to Chat With Brands
Unlimited Ability to Send Collaboration Proposals to Brands
Invitation Priority to Select Community Events

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You are world-class in curating recommendations and are dedicated to sharing your unique taste with your community. You serve as a valued ambassador to many of our brand partners, unlocking access to exclusive digital and in-person opportunities.

Unlocks:

$250 Bonus
Concierge Team Support
Invitation Priority to Select Exclusive Events
Priority Recommendation to Brands for Collaborations
Opportunity to be Selected for Beta Tests for Upcoming ShopMy Features

How Tiers are Calculated

Our tiering system ranks your shop on a 100 point scale based on four major factors — Profile Completion, Recent Activity, Monthly Traffic and Monthly Order Volume.

Profile Completion - 10 points

In order for brands to best get to know you and how you typically like to structure partnerships, we decided to kick off the tiering system with 10 points for just getting set up.

Adding a Profile Photo - Go to “My Shop” and add a profile photo - 2 points

Adding a Bio - Go to “My Shop” and add a personal bio - 2 points

Setup Collabs - Go to “My Shop” and click the “Collaborations” tab to set up your offerings (*note: You wont be able to set up collabs until you reach the ambassador tier) - 2 points

Connecting Social - Go to “My Shop” and add links to your social profiles or connect your profiles directly by following the steps here.

Recent Shelves - Add a section or post to your shop (only sections added in the last 3 months count)- 2 points

Recent Activity - 15 points

Brands want to know that you are posting product-focused content on a regular basis. This is a ranking based on a combination of factors:

Number of weeks actively creating links - a max score would be actively creating links in seven of the last 13 weeks.

Pins added per week - the number of product links you generate on an average week in which you are active.

Gifting Response Rate - if you have been sent gifting requests, make sure you answer them with either a yes or a dismissal within the first seven days. If you don’t have any gifting requests, we will not take this into consideration.

Monthly Traffic - 25 points

Brands want to ensure that you are able to consistently drive traffic to your links. This only takes into account the last 3 months of data and can be driven by links attached to collections, to posts, or standalone quick links from the “Links” tab.

Monthly Volume - 50 points

The most essential component to the tiering is the amount of monthly order volume that you are able to drive. This shows brands that you are consistently speaking to an audience who is willing to act on your advice and purchase your recommendations.

Other Notes

Once you reach a new tier, you are guaranteed to stay in that tier or higher for at least 14 days. This is to avoid frequently jumping from one tier to another and allow you to take content breaks without necessarily dropping down a tier.

We also offer bonus points for leveraging our highly popular referral program — you can earn up to 20 bonus points that can help you level up more quickly to a higher tier.

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