Get into the habit of building out a collection of products before posting. Grab the product list by going to Settings & sharing at the top of a collection and going to the “Sharing on Social” tab. Then click “for YouTube”. You will see all the options for how to include the collection in a Youtube caption. You can just copy the product list from here and paste it directly into your Youtube caption.

You should mention any custom discount codes you have next to the corresponding product links in your captions. Also, it is helpful to list all your discount codes at the bottom of your video caption. To request more discount codes from brands, go to the chat with brands tab, search for your desired brand, and click “request code” and write a short message, including what you’d like the code to be.

Did you know that you can configure geo-links on your YouTube links so that in one link, if someone from the US clicks it, they go to the product page at Dermstore, if someone from the UK clicks that same link they can go to Cult Beauty, and if someone from Australia clicks it they can go to Adore Beauty. This feature has helped our YouTubers drastically increase the amount they can earn off a single link. Click here to see how to configure geo-links.

In the caption of your video, use our shortened links and visual shopping list to make your YouTube video shoppable. We’ve found that the highest performing YouTube caption is one that includes both the individual product links and the visual shopping list since this accommodates both viewers who know exactly what they’d like to click on, and more visual shoppers who will find your shoppable collection helpful. Attach the video to the collection after posting. If you regularly do this, it’ll allow you to have better reporting on your videos. You can use your Links tab to see which links in each video are being clicked on the most, down to the day.

Our platform has thousands of commissionable partners across fashion and accessories and conversion is great in these categories. Add a section mentioning what you're wearing to each video.

We recommend putting your shop link in your Instagram bio so that your audience can easily shop your favorites. It’s also helpful to your audience to put something about the bio in your profile that lets them know they can shop your favorite products at the link below. If you want to put multiple links in your bio, linktree or hoo.be are great platforms many creators use to do this.

Make sure to keep your shop up to date with your posts, and create collections that are specific to your content. For example, if you’re going to do a review of some skincare tools and devices in an IGTV, create a collection of the skincare tools and devices that you’re going to recommend and move this list to the top of your shop. You could also link a post on Instagram in your “Instagram” section, and add all the items you are wearing in the post to that collection. After posting, you can share the link to the collection in your stories and instruct people to “swipe up” to shop.

If someone comments on a post and asks, for example, “what color lipstick are you wearing?”, it’s a great opportunity to point them to the link in your bio so they can easily go shop that product.

Similar to Instagram, we recommend putting your shop link in your TikTok bio so that your audience can easily shop your favorites.

If you create TikTok content that has product mentions in it, create a collection beforehand, and in the video, tell your audience that they’ll be able to find all of the products you’re mentioning in your bio. You can then attach that TikTok video to the pre-made collection once you post it.

Use our individual product links that go directly to retailer websites to hyperlink the products that you mention in a blog post.

Use our visual carousel to have your collection embedded in a post for your audience to see. Access this from Settings & sharing within your collection. Under the “Embeddable Elements” tab you will see the visual carousel and the link that you can copy.

Create shoppable collections that correspond with your podcast's episodes. Within each episode description, you can send people to that collection and say “shop everything mentioned in this episode here.”