Prioritize quick links (direct links to products) over collection links
This is the best way to increase your affiliate link traffic and volume. When you link to a collection, a user lands on your ShopMy profile. When you share a quick link (a go.shopmy.us link), your audience lands directly on the retailer’s website. This significantly increases your chances of earning a click and/or sale.
Share recommendations consistently across multiple platforms
It’s important to share links in a variety of ways and across multiple platforms. For example, if you mention a product on TikTok, try also posting it to your Instagram story, where you can link directly and potential drive more traffic.
You can also get creative with the platform features you use to share links. For example, some ShopMy creators drive significant traffic and volume from Instagram Broadcast Channels and Substack subscriber chats.
Identify the brands or products where you’re already driving the most sales and capitalize on that success
Check in on your link performance at least weekly. If a particular product is driving more clicks or volume, keep sharing it! Our top-earners let their top products guide their content strategy.
Share popular products (trending products are shared in ShopMy’s weekly newsletter)
Check ShopMy’s weekly newsletter, where we share products that are trending among our community. Take advantage of these products’ popularity by sharing them with your audience.