How do I manage incoming Spotlight requests?
There are two ways to manage your Spotlight requests:
Instant Spotlights (recommended): Automatically approve all incoming requests, allowing brands to Spotlight your content without manual review.
Ask Me Every Time: Review and approve or reject each request individually. If you choose this option, you’ll be prompted to build a Brand Roster, granting specific brands ongoing access to Spotlight any of your content that mentions them. We recommend adding at least a few brands to your roster to make it easier to earn through your most trusted partnerships.
Your approval settings, including Instant Spotlights and your Brand Roster, apply to both Meta and TikTok requests.
If you change your mind, you can edit your approval settings in your Spotlights settings on Web.
What information will I see before I approve a request?
You have full visibility into the campaign before approving, so you know exactly what you're agreeing to. You'll see the brand name, the specific content they want to use, the ShopMy link that will be attached and the commission rate you’ll earn.
You'll also see which platform the Spotlight will run on. If you use Instant Spotlights, requests are approved automatically. You can still see every live Spotlight, and the exact post it's running, in your Spotlights tab.
How do I reject a Spotlights request?
If you don't have Instant Spotlights enabled, you'll see all incoming Spotlight requests in your Spotlights page, where you can review full campaign details. After reviewing, you can choose to accept or reject each request.
Can I pause and unpause a Spotlight whenever I want?
Yes, you can pause any active Spotlight at any time. When you pause, you'll be asked to provide a reason so the brand has context on your decision. They'll see the Spotlight as paused on their end along with your note, but cannot override your decision.
That said, it's worth thinking carefully before you pause. When a Spotlight is paused, the brand's budget shifts to other content, and if you pause frequently, you risk losing momentum on a campaign that was working for you and potentially your standing with that brand. Pausing won't penalize you or impact your ability to receive future requests, and since you only earn commission when the ad converts, an active Spotlight that isn't performing costs you nothing. So it's usually better to let it run unless something feels genuinely off.
If something specific about a Spotlight doesn't feel right, pausing is absolutely the right call. That control exists for a reason. Just be thoughtful about when and why you use it, since brands value consistency and clear communication.
Can a brand pause my Spotlight?
Yes. Brands can pause a Spotlight at any time. For example, if they want to adjust their strategy or pull back on spend. If a brand pauses it, they can also resume it themselves. This is different from when you pause a Spotlight. If you pause it, only you can resume it, and the brand cannot override your decision.
What happens when I reject a Spotlight request?
You'll be asked to provide a reason for declining. The brand will see your reason and can choose to re-request later if they'd like. Rejecting a request does not block the brand from sending future requests or affect your standing.
Where do I manage my Spotlight settings?
Through the settings cog on web, which opens the same permission setup used during your initial onboarding. This is where you can change your approval mode, manage brand-level access, review blacklists, and update your preferences at any time.
Can a brand change the content once I've approved it?
No. Brands ask permission to use your content as is, and it runs under your handle. On TikTok, a Spotlight runs your original post exactly as it appears. Brands can't trim, crop or mute it. On Meta, the only change a brand can make is muting audio before the ad goes live (see licensed music under Good to Know).
Can I approve specific brands to Spotlight my content without approving all brands?
If you choose to not enable Instant Spotlights, you’ll be prompted to select specific brands to grant ongoing access to Spotlight any of your content that mentions them. This makes it easy to earn more through your most trusted partnerships.
The brands you mention most-often will be surfaced at the top, but you can grant access to any brand you’ve previously mentioned in your content.